Paid Ads
An Introductory Guide to PPC Marketing for Small Businesses
June 18, 2020Business owners, can we be honest with each other for a quick second? On a scale of 1-10, how much do you understand pay-per-click marketing or PPC? Despite the fact that 45 percent of small businesses use pay-per-click ads, it continues to be a perplexing concept that eludes many business owners in the United States. […]
Social Media Marketing with Facebook Ads for Beginners
June 18, 2020Everyone uses Facebook. Everyone you say? Well maybe not everyone, but almost a third of the world’s population does! From kids to grandma to you most likely are online posting pictures of their dinner or now more than ever, political posts and comments. Facebook’s social networking service was launched on February 4, 2004. In those […]
Should My Business Run Ads During COVID-19 Crisis?
April 27, 2020There are few businesses not affected by the Corona Virus lockdown. COVID-19 has changed almost overnight the way we work, live, and socialize. A company that mostly depends on foot traffic is really going to have a hard time. Ecommerce business may fare better, although, with millions of people out of work and strapped for […]
What The Heck Is Zero Click Searches?
March 19, 2020If you rely on your website for business, you need to understand how search engines work to get the most traffic and leads. There is always something to learn, some unfamiliar term. Well, here is one that everyone relying on search traffic should know – ZERO CLICK SEARCHES. It sounds mysterious, is it a new […]
Why You Need a First-Rate Landing Page to Convert Pay Per Click Ad Prospects
January 7, 2020The advantages of pay per click advertising are many. It’s one of the most powerful marketing tools available when managed properly. PPC advertising benefits include; it broadens your reach and targets the right audience, gives you total control of your ad spend, drive leads and more. However, when you’re running PPC Ad campaigns, to get […]
Seven Reasons You Need Landing Pages in Paid Search
March 1, 2019So you’re doing paid search marketing—that’s very well and good. At a time when the competition for views and interaction with potential and existing customers is at its all-time high, getting a boost where it matters most is the clear way to go. Truth be told, your efforts on pay-per-click (PPC) is often […]
What are Facebook Ads and Why Invest in them for your Small Business
October 16, 2017A Facebook ad is an advertisement that is created by a business owner on Facebook. It is served to Facebook users based on their user activity, demographic information, device use information, advertising and marketing partner supplied information, and off-Facebook activity. Most of the parameters listed are set by the advertiser in the creation of the […]
Facebook rolls out Facebook Offers
October 1, 2012If you’re managing your company’s Facebook Page, then you would have surely noticed Facebook Offers.To the business, it offers a chance to offer deals or coupons to a wider audience. For customers, it allows them to easily claim your business’ offers – all they have to do is click Get Offer in their news feed. […]
