Social Media
Social Media Marketing with Facebook Ads for Beginners
June 18, 2020Everyone uses Facebook. Everyone you say? Well maybe not everyone, but almost a third of the world’s population does! From kids to grandma to you most likely are online posting pictures of their dinner or now more than ever, political posts and comments. Facebook’s social networking service was launched on February 4, 2004. In those […]
Instagram Stories for Business
August 26, 2019Instagram, a photo and video-sharing social networking service owned by Facebook, is used by millions of people to share their personal life with friends and family. But did you know that IG can be effectively used for a business? It is used by over 25 million brands with 80% of users who follow at least […]
Marketing Trend: 9 Reasons Your Small Business Should Work with Influencers
June 11, 2018Influencer Marketing is a popular marketing strategy in the age of social media and all that is digital. It focuses on using leaders or highly influential individuals to spread the word about a brand’s message. Several people on the internet gain thousands, if not millions, of loyal followers who buy whatever product or service the […]
Social Media Sites Dominating the 21st Century
December 19, 2017Over the years, there has been a significant shift in the world’s most popular social networking sites, and they’ll continue to change as time moves forward. Old social networks are bound to transition or fade out of popularity, some will stick around as they evolve, and new multinational technology and social media companies are likely […]
What are Facebook Ads and Why Invest in them for your Small Business
October 16, 2017A Facebook ad is an advertisement that is created by a business owner on Facebook. It is served to Facebook users based on their user activity, demographic information, device use information, advertising and marketing partner supplied information, and off-Facebook activity. Most of the parameters listed are set by the advertiser in the creation of the […]
The Differences of Social Media Marketing and Community Management
May 31, 2017A lot of people think that social media marketing and community management are interchangeable terms – and since both deals with social media, it is easy to understand the confusion. You would be surprised at the number of queries we receive about this, as well as if companies should look for a community manager or […]
The Pillars of Social Media Marketing Part 2
May 26, 2017In a previous blog, we talked about the pillars of social media marketing, such as social media optimization, social bookmarking, social networking, and blogging. Today we will talk about the other components that help make a successful campaign – such as press releases and video distribution. Press Releases Social media press releases can be likened […]
The Pillars of Social Media Marketing
May 8, 2017Social media marketing (SMM) is defined as “a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach,” according to Tech Target. Over time, […]
What is more effective: Organic SEO versus Social Media Marketing
December 19, 2016Are you curious if SEO is better than social media campaigns? With the continuously evolving method of getting noticed on the web, which of the two methods can help in the long run? What is their edge over each other and what should you adapt? Can you both use SEO and SMM to get the […]
11 Tricks for Making Social Media Posts Go Viral
June 29, 2016The social media scene is being deluged with so-called “viral” posts, which spread so far and wide in social media platforms that they are now being considered as good vehicles for online marketing campaigns. What is a viral social post? Simply put, it is the online equivalent of word-of-mouth marketing. Viral media content can come […]
