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Leading the Pack: Keeping up with the Latest Local SEO Trends
April 4, 2016Today, having a physical business location may not cut it if you want to gain a foothold in a local market. If you want to lead the pack, you need to be visible in local search results. Local searches has become a major factor to consider when marketing a business on the web. In 2015, […]
AdWords Shift: Removal of RHS Ads and What it Means for your Business
March 28, 2016In February 19, 2016, Google confirmed that it will stop showing AdWords ads on the right hand side of SERPs on desktop. However, four ads instead of three can appear on the top of the SERPs (before organic results) if the query is “highly commercial”. Highly commercial search queries are those that signal an intention […]
Magento Community vs. Enterprise: Which is Best for your Business?
March 22, 2016Magento is one of the powerful open-source e-commerce system available today. According to Google Trends, it is the most popular platform among Prestashop, Shopify, LiveChat, and BigCommerce from 2008 to present. Magento’s success can be attributed to its functionality, comprehensive features, and flexibility. Magento is chosen by one out of four businesses, and has three […]
Google and Analytics for Businesses in 2016
March 8, 2016The Web: Data at the Speed of Want The worldwide web (www) offers a lot of interesting things to everyone—the novice and the experts, the seekers and the providers, even those from the system within Google itself. It has developed from the very first computer, which is a programmable calculator, created by German engineer Konrad […]
Selecting the Appropriate SEO Company for Your Business
February 24, 2016Running a website requires a lot of your time and effort. Many business owners are not ready for this. Thus, those who are looking to improve their website, blogs, or build a business online, would need to take a closer look at how SEO works, as those who pay attention to website optimization from the […]
20 Factors that Affect the Quality of Your Links
February 12, 2016An interesting element of SEO is establishing how search engines determine the value of a link in order to rank it. Note that not every link from a page in a link-based ranking system is regarded as equal. A search engine like Google looks at a number of factors before it decides how much weight […]
2015 SEO News Roundups and Insights
January 28, 2016What’s Up with Google Google Search senior vice president Amit Singhal informs us via Re/Code that Google gets over 100 billion searches a month. In addition to that, he mentioned that more than 50% of those searches come from mobile devices. The figures do not include searches made over devices with screens that are bigger […]
How to Step Up your Content Marketing Strategy: 8 Essential Tips
January 4, 2016Creating quality content is far from being a walk in the park. It takes a lot of effort, time, research, and creativity to curate quality articles, infographics, videos, and other forms of web content. However, you may have the best content out there, but it will all be for nothing if it doesn’t reach your […]
10 Ways to Build Good Quality Links
December 13, 2015Link building is one of the ways that can increase brand awareness, elevate ranking, generate leads, increase conversions, and ultimately, drive success to your business. Just like Google’s algorithm, good link building practices also evolved through time, and landing links that adds up to your ranking can be trickier now. Today, it’s not just […]
17 Secrets to Keep Your Content Fresh and Engaging
November 30, 2015Download a PDF Version of this Article Part of successful web marketing is creating fresh and irresistible content. However, it’s easier said than done. First, there’s a vast pool of information readily available on the Internet today and standing out is harder than ever. Second, there will always be instances when you will run out […]
