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The Three Faces of Search Marketing (Part 1): How Paid, Organic, and Local Search Boosts Revenue Exponentially
March 10, 2014As many businesses and marketing agencies have learned over the past few years, nothing is constant or certain in the field of search marketing but change itself. The game players are always faced wit...
Planning Your 2014 Small Business Web Marketing and Design Strategy (Part 1)
January 15, 2014Another year has passed and you have a business to run. As the new year unfolds before you, a new batch of profit-hungry entrepreneurs will be competing against you in the vast sea that is the interne...
SEO and Web Design Tips for 2014
January 8, 2014In the world of internet marketing, a new year does not put an end to all your marketing efforts. Instead, it is always an opportunity to continue developing what you have invested so much of your tim...
Why Web Design Should be Centered on Providing Outstanding User Experience
September 18, 2013Web design has always been about presenting a company or a business in the best way possible so that internet users would be more compelled to avail of a service or purchase a product. It should have ...
Mobile Apps vs. Mobile Websites: Which is Better for Business?
August 23, 2013The need to go mobile is becoming more and more urgent for many businesses looking to gain any form of advantage over a sea of competitors offering similar products and services. The key is to extend ...
Tips for the Local SEO Success of Small Business Owners
July 22, 2013Small business owners should not decide to go up against bigger companies in terms of Search Engine Optimization (SEO) – at least not for now. They should first become successful in their local SEO ...
How To Patent A Website Idea
March 25, 2013The arrival of e-commerce paved the way for online purchasing. A lot of people actually enjoy shopping online especially busy folks who can’t be bothered going to brick and mortar stores. In additio...
Google AdWords – Importance of Quality Score
February 8, 2013What is Quality Score? It determines how relevant your ads, keywords, and landing page are to a user’s query. The score is updated from time to time; it is also calculated every time a user does a s...
Pay Per Click Advertising – The Importance of Landing Page
February 1, 2013A Landing Page also known as a destination page, is a website page that allows you to capture a visitor’s information through a lead form. Potential customers typically arrive on a landing page by f...
Social Media – 5 Simple Commandments
November 12, 2012Social media, can be defined as “interactive platforms which individuals and communities create and share user-generated content”. It is a form of internet marketing that implements various so...
